bit.ly

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bit.ly is ranked #119 in the Tranco list of the world's most popular websites (list of Oct 13, 2026), down 2 places in four weeks. The domain was registered on May 17, 2008, 18 years, 4 months ago, through Libyan Spider Network (int), and is paid up until May 17, 2032. Its homepage uses WordPress and Google Tag Manager. It is served by Nginx.

Global rank

#119

▼ 1 this week

Domain age

18 years

since May 17, 2008

Technologies

detected on the homepage

SEO score

91/100

homepage checks

Popularity rank

#119 of the top 1 million sites in the Tranco research ranking, which averages several traffic and DNS sources over 30 days. Best rank in the period shown: #92.

Weekly Tranco rank (lower is more popular).

See where bit.ly sits in the top 10,000

Domain registration

Registered: May 17, 2008 (18 years, 4 months ago)
Expires: May 17, 2032
Registrar: Libyan Spider Network (int)
Name servers: ns-1372.awsdns-43.org, ns-705.awsdns-24.net, ns-cloud-c1.googledomains.com, ns-cloud-c3.googledomains.com, ns-cloud-c2.googledomains.com
DNSSEC: Not signed

From the registry's public RDAP record, checked Oct 1, 2026.

Technology stack

CMS & site builders

WordPress

Analytics

Google Tag Manager

Web servers

Nginx

Detected from the homepage HTML and response headers on Oct 14, 2026. Tools loaded only after scripts run (or after consent banners) may be missing.

Homepage SEO check

Checked from the HTML our scanner received on Oct 14, 2026. Content added later by JavaScript isn't counted.

91/100

https://bitly.com/

Bitly | Short URLs, QR Codes, and More

Bitly makes it easy to create, share, and track short links and QR Codes. Find what's resonating and scale it into bigger reach, more clicks, and more sales.

19 passed · 4 warnings · 0 failed

Content

✓Title38 characters
✓Meta description157 characters
✓H1 headingExactly one H1
✓Subheadings7 H2 headings
✓Image alt textAll 40 images have alt text
✓Content lengthAbout 1,430 words

Indexing

✓IndexableNo noindex directive
✓Canonical URLhttps://bitly.com/
✓robots.txtFound
!XML sitemapNot found
✓Language attributeen-US
ihreflang11 language alternates
✓Structured dataWebPage, BreadcrumbList, WebSite, Organization, SoftwareApplication

Social sharing

✓Open GraphTitle, description and image set
✓Twitter / X cardsummary_large_image

Technical

✓HTTPSServed over HTTPS
✓Mobile viewportFound
✓FaviconFound
✓Character encodingUTF-8

Security headers

✓Strict-Transport-SecuritySet
!Content-Security-PolicyNot set
✓Clickjacking protectionSet
!X-Content-Type-OptionsNot set
!Referrer-PolicyNot set

Server response

Final URL: https://bitly.com/
HTTP status: 200
Server: nginx
Response time: 2.52 s (first byte 2.48 s, from our scanner in a US data centre)
HTML size: 292 KB
Compression: gzip

Sites with a similar tech stack

Rank	Website	Built with
#737	cnet.com	WordPress, Nginx, Google Tag Manager
#1,954	zdnet.com	WordPress, Nginx, Google Tag Manager
#3,624	bitly.com	WordPress, Nginx, Google Tag Manager
#5,834	sleepfoundation.org	WordPress, Nginx, Google Tag Manager
#6,458	fas.org	WordPress, Nginx, Google Tag Manager
#6,602	fareharbor.com	WordPress, Nginx, Google Tag Manager

Sites ranked near bit.ly

Rank	Website	Registered	Built with
#114	shiabank.com	2025	—
#115	aws.dev	2019	—
#116	europa.eu	—	Drupal, Amazon CloudFront, jQuery
#117	ytimg.com	2007	—
#118	windows.com	1995	Next.js, React, Azure Front Door
#120	registrar-servers.com	2007	—
#121	okcdn.ru	—	Apache
#122	outlook.com	1994	—
#123	lencr.org	2020	Netlify, Font Awesome
#124	cdn77.org	2013	—

Questions about bit.ly

How popular is bit.ly?

bit.ly is #119 worldwide in the Tranco list published Oct 13, 2026.

How old is bit.ly?

bit.ly was registered on May 17, 2008, which makes the domain 18 years, 4 months old.

What is bit.ly built with?

We detected WordPress, Google Tag Manager and Nginx on its homepage.

Who is the registrar of bit.ly?

Libyan Spider Network (int), according to the registry's RDAP record.