booking.com

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booking.com is ranked #288 in the Tranco list of the world's most popular websites (list of Oct 13, 2026), down 24 places in four weeks. The domain was registered on Apr 17, 1998, 28 years, 5 months ago, through MarkMonitor Inc., and is paid up until Apr 16, 2027. It is served through Amazon CloudFront.

Global rank

#288

▼ 1 this week

Domain age

28 years

since Apr 17, 1998

Technologies

detected on the homepage

SEO score

57/100

homepage checks

Popularity rank

#288 of the top 1 million sites in the Tranco research ranking, which averages several traffic and DNS sources over 30 days. Best rank in the period shown: #251.

Weekly Tranco rank (lower is more popular).

See where booking.com sits in the top 10,000

Domain registration

Registered: Apr 17, 1998 (28 years, 5 months ago)
Expires: Apr 16, 2027
Registrar: MarkMonitor Inc.
Name servers: ns-1288.awsdns-33.org, ns-1959.awsdns-52.co.uk, ns-508.awsdns-63.com, ns-716.awsdns-25.net
DNSSEC: Not signed

From the registry's public RDAP record, checked Oct 1, 2026.

Technology stack

CDN

Amazon CloudFront

Detected from the homepage HTML and response headers on Oct 14, 2026. Tools loaded only after scripts run (or after consent banners) may be missing.

Homepage SEO check

Checked from the HTML our scanner received on Oct 14, 2026. Content added later by JavaScript isn't counted.

57/100

https://www.booking.com/

(no title)

(no meta description)

8 passed · 9 warnings · 5 failed

Content

✕TitleMissing
✕Meta descriptionMissing
✕H1 headingMissing in the served HTML
!SubheadingsNo H2 headings in the served HTML
iImage alt textNo images in the served HTML
✕Content lengthAbout 0 words in the served HTML

Indexing

✓IndexableNo noindex directive
!Canonical URLMissing
✓robots.txtFound
✓XML sitemapFound
✓Language attributeen
!Structured dataNo JSON-LD or microdata

Social sharing

✕Open GraphMissing
!Twitter / X cardMissing

Technical

✓HTTPSServed over HTTPS
✓Mobile viewportFound
!FaviconMissing
✓Character encodingutf-8

Security headers

✓Strict-Transport-SecuritySet
!Content-Security-PolicyNot set
!Clickjacking protectionNot set
!X-Content-Type-OptionsNot set
!Referrer-PolicyNot set

Server response

Final URL: https://www.booking.com/
HTTP status: 202
Server: CloudFront
Response time: 1.55 s (first byte 1.55 s, from our scanner in a US data centre)
HTML size: 8.2 KB
Compression: none reported

Sites ranked near booking.com

Rank	Website	Registered	Built with
#283	ip-api.com	2012	—
#284	adnxs.com	2008	Nginx
#285	skybridge.click	2025	—
#286	gmail.com	1995	—
#287	tinyurl.com	2002	Cloudflare, Cloudflare Web Analytics, Google Fonts
#289	one.one	2015	Next.js, React, Varnish
#290	telegram.me	—	Nginx, Bootstrap
#291	adsafeprotected.com	2010	Amazon CloudFront
#292	hp.com	1986	Akamai, Apache
#293	springer.com	1997	Fastly

Questions about booking.com

How popular is booking.com?

booking.com is #288 worldwide in the Tranco list published Oct 13, 2026.

How old is booking.com?

booking.com was registered on Apr 17, 1998, which makes the domain 28 years, 5 months old.

What is booking.com built with?

We detected Amazon CloudFront on its homepage.

Who is the registrar of booking.com?

MarkMonitor Inc., according to the registry's RDAP record.